Course curriculum

  • 1

    Call Preparation

    • Listen: Create Content

    • Listen: Brainstorm Topics

    • Action Item! Complete Content Brainstorming Worksheet

  • 2

    Post Call Action Items

    • Action Item! Write Your First Blog

    • Free Gift: Blog Call to Action Badge

    • Action Item! Promote Your Blog on LinkedIn

    • Watch: Create a Newsletter

    • Free Gift: Newsletter Header, CTA Badge, and Introductory Paragraph

    • Action Item! Create a Newsletter

    • Action Item! Did You Remember to ...

  • 3

    Bonus Materials

    • Checklist: Best Practices on Writing a Blog

    • Ask the Expert: SEO for Blogs with Brent Carnduff (Advisor Rankings) | September 9, 2022

    • Ask the Expert: Blog Writing With Zoë Meggert (Perfectly Planned Content) | November 11, 2022

    • FAQ: How much clickbait should you use in your content titles, headlines, thumbnails, etc., to get attention?