Course curriculum

  • 1

    Craft Your Message

    • Watch: Craft Your Message

    • Action Item! Watch the Building a StoryBrand Video

    • Watch: Develop a Client Persona

    • Action Item! Complete the Persona Worksheet

    • Build Your BrandScript

    • Action Item! Complete the Messaging Worksheet

    • Develop Your Elevator Pitch

    • Action Item! Review Your Elevator Pitch

  • 2

    Build Marketing Materials

    • Build a Landing Page

    • Action Item! Review Your Wireframe

    • Listen: Develop Your Brochure

    • Action Item! Review Your Brochure