Module: Launch a Niche
The first step to becoming a specialist in a niche is to develop your platform. In this module, we help you select a niche, define your ideal client, develop your marketing message, and create marketing materials.
Listen: Define Your Niche
Action Item! Complete the Niche Evaluation Worksheet
Listen: Assess Your Niche
Action Item! Complete the Niche Assessment
Listen: Develop a Client Persona
Action Item! Complete the Persona Worksheet
Listen: Craft Your Message
Action Item! Watch the Building a StoryBrand Video
Watch: Build Your BrandScript
Action Item! Complete the Messaging Worksheet
Watch: Develop Your Elevator Pitch
Action Item! Review Your Elevator Pitch
Watch: Build a Landing Page
Action Item! Review Your Wireframe